Aiming to be recognized as the new landmark for Jeddah, the 500,000 sq.m. mixed-use development is being designed for HRH Prince Masha’l Bin Abdulazeez Al Saoud to serve the growing demand on luxury residential needs, luxury hotel and serviced apartments as well as state of the art office facilities. Traditional and local heritage besides Arabic calligraphies were the thoughts behind the composition and massing of the magnificent development envisaged as being the falcon of Jeddah.

The great site overlooking the Red Sea waters would create an unprecedented level of lifestyle that is anticipated to set new challenges and benchmark for the region’s developments. With its three elegant and unique towers, the development offers some 800 residential units, 300 hotel rooms, 150 serviced apartments, 70,000 sq.m. of office space, 30,000 sq.m. of retail, a new bridge connection to the water side, and a dynamic podium enriched with lush landscaping, fountains and water features and F & B unique outlets.